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Why I think Google+ is Awesome & some changes it needs to make..

Every so often I like to push out a Tweet saying how wonderful I think Google+ is and how I feel it’s going to be a game changer in relation to how we interact with social media. Usually and more times than I can remember I get replies from people with statements like “It Sucks” […]

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Have Brands really become Publishers?

This will be a short blog…Yes Just kidding On a more serious note, the delivery of content as we previously have known it has changed. The game has changed. The PR & Marketing Communication Powerhouses no longer control delivery of the message or how the message is created – in a nutshell it’s created a […]

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Why UGC (user generated content) matters and Why businesses need to encourage it.

Each and everyday our web changes. Over the past 5 years we have seen a massive shift towards social conversations platforms like Facebook & Twitter which have exploded and brought with them a whole world of new content. This content was not created by famous writers, nor was it created or dreamed up by fluffy […]

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The increasing importance of Social Media in a Crisis & the need for a Strategy

Its nothing new but social media has changed the way we communicate, there has been a fundamental switch in the way we communicate and want to be communicated to in many aspects of our lives.  It would be wrong to assume that traditional methods of communication as we know them are soon going to be […]

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Building Valued Connections

For me I have always found the successful business is all about creating connections.  And creating the right connections can last a lifetime.  Creating connections pre Internet boom took time, sometimes weeks, months or even years but once created they became a valuable link in the success of a business.    In our current business climate […]

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Social Media in the Workplace

Having received many questions on this topic, from businesses both small and large, Public & Private, I decided it might be time to give social media in the workplace its own blog.  With Social Media & Digital Technologies redefining how we engage with one another and how we communicate the use of digital technologies particularly, […]

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Wayne Denner shares his knowledge & expertise on leading tech industry blog.

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